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How to get more people to do good deeds together

Encouraging Good Deeds

1. Establish Positive Incentives

Principle: Humans are driven by rewards and social recognition.

Methods:

  • Publicly recognize those who do good deeds (social media, community announcements).
  • Offer small material or symbolic rewards, such as points, badges, or titles.
  • Make good deeds "visible": for example, environmental apps showing carbon reduction, or donation platforms displaying cumulative impact.

2. Lower Participation Barriers

Principle: The easier something is to do, the more likely people are to do it.

Methods:

  • Break charitable activities into small steps, e.g., spending just 5 minutes a day helping others.
  • Online platforms directly connect resources and needs, reducing the difficulty of “wanting to help but not knowing where to start.”

3. Create Social Pressure and Sense of Belonging

Principle: Humans naturally seek group recognition.

Methods:

  • Encourage collective acts of kindness, such as team challenges or competitions in classes, companies, or communities.
  • Share stories and experiences to make good deeds a “culture” rather than just individual actions.

4. Education and Value Shaping

Principle: Long-term value cultivation is more stable than short-term rewards.

Methods:

  • Educate children in empathy, cooperation, and civic responsibility.
  • Use stories, gamification, or role-playing to help people understand the meaning and impact of doing good deeds.

5. Leverage Technology Tools

Principle: Technology can amplify impact and reduce friction.

Methods:

  • Use AI to recommend the most suitable charitable projects to users.
  • Use social networks to promote positive behaviors, creating a “good deed ripple effect.”
  • Use data to show people: your actions really do change the lives of people and the environment.
Summary: By addressing incentives, convenience, community, education, and technology, doing good deeds can become easier, more attractive, and more capable of forming a positive cycle.